New partnerships in MENA and APAC regions build momentum for the 24/7 channel
LONDON, UK – 30 October 2024 – Moonbug Entertainment, a subsidiary of Candle Media, today announced a deal with Yango Play to bring its “Blippi & Friends” channel to families across the Middle East and North Africa. Named after Moonbug’s top-rated live-action preschool brand, Blippi, “Blippi & Friends” is a 24/7 channel catering to children ages 4-8 and includes a daily segment for younger preschoolers.
Yango Play redefines the entertainment landscape as a groundbreaking super app, seamlessly integrating video streaming, personalized music, and interactive mini-games into one platform. Featuring the bilingual AI assistant Yasmina and innovative interactive games, Yango Play delivers a rich, culturally tailored entertainment experience.
Moonbug launched the channel earlier this year to coincide with Blippi’s 10th anniversary. This deal marks the company’s latest partnership for “Blippi & Friends.” Last month, the company launched its first “Blippi & Friends” channel in Asia through a deal with Astro in Malaysia. These new partnerships add to the momentum of the channel’s expansion across EMEA and APAC.
The “Blippi & Friends” channel features a 24/7 lineup of shows from the “Blippi” universe, including Blippi Visits, Blippi Draws, Meekah, Blippi Specials, and Blippi Wonders. Other favorites include Oddbods, Supa Strikas, Insectibles, T-Rex, Mia's Magic Playground, and Antiks. The daily segment designed for younger preschoolers showcases popular shows such as CoComelon, Little Angel, Arpo, and others, encouraging co-viewing among families.
Each day, Blippi delivers a bespoke message to young viewers, promoting positive behaviors like physical activity, healthy eating, and a passion for learning.
“Our channels are crafted to seamlessly integrate into daily family life, providing children with opportunities to learn and grow through play. This focus on engagement is a key reason why Moonbug’s channels continue to see year-over-year growth for our partners,” said Nicolas Eglau, managing director for EMEA, APAC & Global Distribution at Moonbug Entertainment. “We’re delighted to bring the new ‘Blippi & Friends’ channel to Yango Play subscribers, and we look forward to expanding this innovative 24/7 Blippi experience to more platforms globally.”
“Blippi & Friends” is now available in 35+ countries across EMEA and APAC such as Malaysia, Indonesia, Saudi Arabia, the United Arab Emirates,Bahrain, Egypt, Iraq, Jordan, Kuwait, Morocco, Oman and many others.
Blippi sparks curiosity in children worldwide by turning real-world learning into playful adventures. It has become a global sensation, with more than 1 billion monthly views across platforms and millions of fans.
ENDS
About Moonbug Entertainment:
Moonbug is an award-winning global entertainment company inspiring kids everywhere to laugh, learn and grow. The company is behind some of the biggest kids’ entertainment brands in the world including CoComelon and Blippi. Moonbug believes every child should have access to entertaining and enriching content, making its shows available on more than 150 video platforms globally including Netflix, Disney+, BBC iPlayer and YouTube Kids. The company is also a global leader in pre-school music and audio experiences, available on 100+ audio platforms globally. Moonbug brands extend far beyond the screen to include streaming music, consumer products and live events.
Moonbug is part of Candle Media, an independent, creator-friendly home for cutting-edge, high-quality, category-defining brands and franchises. By bringing together elite talent operating at the intersection of content, community, and commerce, it helps to position leading entertainment businesses for accelerated, sustainable growth in the current market and beyond. Candle is run by its Co-Chairmen and Co-CEOs, leading entertainment executives Kevin Mayer and Tom Staggs, and backed by investment capital from funds managed by Blackstone’s flagship private equity business.
About Yango Play:
Yango Play, an all-in-one entertainment super app, is a pioneering AI-powered entertainment service that combines video, music streaming, and mini-games into a single platform. Launched in the GCC, it offers a seamless and comprehensive entertainment experience. Subscribers enjoy a vast selection of video content, including beloved classics and exclusive new releases, spanning movies and TV series from the Middle East, Turkey, and Hollywood, all presented ad-free and in high quality. Additionally, the app features an innovative music stream that personalized recommendations to match user preferences, blending international hits with regional favourites. Available on both Google PlayStore and iOS App Store, Yango Play stands out for its diverse content library and personalised entertainment experience. For more information about Yango Play and its offerings, visit https://play.yango.com/?lang=en
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